Brand: SaskTel

Campaign: MaxTV

My role: Senior Creative Copywriter

To sell their TV and Internet products to the people of Saskatchewan, SaskTel developed a family of animated characters to appeal to their local audience and add some fun to their advertising.

I had a blast working on both concepts and scripts for all the videos and radio ads below. I even designed some graphic elements for our animation team, to add into TV spots.

MaxTV Smarter Better radioSaskTel

00:00 / 00:30

Swift Current InfiNET radioSaskTel

00:00 / 00:30

Prince Albert InfiNET launch radioSaskTel

00:00 / 00:30

This work was completed while I was at Brown Communications Group.

Creative direction: Stephen Hall, animation: Cinepost Films, radio production: Twisted Pair.

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