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Brand: SaskTel

Campaign: MaxTV

My role: Senior Creative Copywriter

​To sell their TV and Internet products to the people of Saskatchewan, SaskTel developed a family of  animated characters to appeal to their local audience and add some fun to their advertising. 

I had a blast working on both concepts and scripts for all the videos and radio ads below. I even designed some graphic elements for our animation team, to add into TV spots.

MaxTV Smarter Better radioSaskTel
00:00 / 00:30
Swift Current InfiNET radioSaskTel
00:00 / 00:30
Prince Albert InfiNET launch radioSaskTel
00:00 / 00:30

This work was completed while I was at Brown Communications Group.

Creative direction: Stephen Hall, animation: Cinepost Films, radio production: Twisted Pair.

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