top of page
![sketchbook.jpg](https://static.wixstatic.com/media/ee1a23_3572922b18114def81f335ca0e120848~mv2_d_4000_2708_s_4_2.jpg/v1/fill/w_980,h_663,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/ee1a23_3572922b18114def81f335ca0e120848~mv2_d_4000_2708_s_4_2.jpg)
Brand: Ocado
Campaign: customer acquisition
To introduce Ocado's life-changing service to London commuters, we created an experiential experience (with an incredibly quick turnaround!) that featured the iconic Ocado van. Commuters were handed a flyer that entitled them to a juicy discount on their first shop.
My role: Senior Creative / Art Director
![](https://static.wixstatic.com/media/ee1a23_a0ab722716724d6a8999ab5703c75fe6~mv2.jpg/v1/fit/w_437,h_328,q_90/ee1a23_a0ab722716724d6a8999ab5703c75fe6~mv2.jpg)
![](https://static.wixstatic.com/media/ee1a23_2ff13c4d57b74850838b6983e6408aae~mv2_d_1600_1200_s_2.jpg/v1/fit/w_437,h_328,q_90/ee1a23_2ff13c4d57b74850838b6983e6408aae~mv2_d_1600_1200_s_2.jpg)
![](https://static.wixstatic.com/media/ee1a23_26481e05721a4f0d83db9528e39cfbf4~mv2.jpg/v1/fit/w_437,h_328,q_90/ee1a23_26481e05721a4f0d83db9528e39cfbf4~mv2.jpg)
![](https://static.wixstatic.com/media/ee1a23_bbbfad5dbcbe46119f756809171147e5~mv2_d_4000_2708_s_4_2.jpg/v1/fit/w_437,h_328,q_90/ee1a23_bbbfad5dbcbe46119f756809171147e5~mv2_d_4000_2708_s_4_2.jpg)
Concept and art direction: Charlotte Gibling, copy: Ken Williams, photography: Stuart Matthews,
design: Callum Mcfedries-Pitt, creative direction: Lindsey Brackey.
This work was created at Ocado.
bottom of page